smoking in the news

20th December, 2011 Smoking is the chief preventable cause od death and chronic disability in Ireland

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28th November, 2010
Irish Independent article on the cost of recovery

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28th November, 2010

Irish Independent article on the expected cigarette price increase

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2nd February, 2009

Teenagers smoking to cope with stress and to be 'cool'

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13th August, 2008

Lung cancer seriously under reported in Irish media

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discount schemes


Special rates for Apple employees

My smoking cessation therapy is kindly subsidised for employees of Apple computers (Cork)  by the company's employee Wellness programme.

Contact me for details or enquire at Apple's Human resources department.

stop smoking with hypnotherapy

Why do people smoke?

Most people smoke because they enjoy it. Even if they do not particularly like the taste and smell, they have come to associate smoking with a particular good feeling – commonly one of relaxation, or just a bit of “me time”. Over time, the subconscious mind comes to believe that the only way the pleasant feeling can be achieved is via a cigarette.

Oddly enough, the only drug in a cigarette is the insecticidal alkaloid nicotine, which actually has a slightly stimulant effect. So how can this stimulant drug apparently cause relaxation in so many people? The truth is that it does not. Something else is going on here. The mind is playing tricks on itself! This is where hypnotherapy can help. We need to re-program the mind and the thinking process around tobacco.

What about nicotine withdrawal symptoms?

Nicotine is metabolised by the body relatively quickly. Anyone who was truly addicted would have to keep smoking constantly in order to keep the levels in their body at a high level. What causes the craving for a cigarette is, in my view, actually a craving for the particular pleasant feeling we were discussing in the paragraphs above. The problem with the chewing gum and patches is that they replace the nicotine, which you were probably not addicted to anyway, but not the pleasant feeling you used to get from smoking! It’s the worst of all worlds! A stimulant (nicotine) to make you feel “wired”, but there is no pleasant feeling, and you pay an ongoing financial cost for the privilege. The craving is still there so you buy more gum, more patches. You have replaced one habit with another, but you don’t feel satisfied.

How can hypnotherapy and NLP be so effective?

The hypnotherapy approach also replaces one habit with another, but this is a habit that lets you keep the same good feelings that you used to get from smoking! 

I will show you NLP techniques which allow you to quickly and effortlessly access the particular good feeling that you associate with smoking, but without the need for a cigarette. Imagine being able to relax almost instantly, wherever and whenever you want to.  It’s a lot easier than most people think it will be. 

The next stage is to use the hypnotic state to access the deeper, subconscious mind. This is the part of the mind where the old smoking habit is rooted – and it is the place where we install the new non-smoking way of getting the same good feeling.  The hypnotic session is recorded on to CD so you can play it repeatedly at your leisure, thus getting repeated suggestion into the subconscious mind and meaning there is usually no need for further sessions. The job is done. It just needs a bit of repetition for the first week or two to make sure the message has got through to the subconscious. After all, you probably spent many years learning how to smoke. You became very good at it, and it takes a little while to learn a new way of doing things! 

The second session is available free of charge for anyone who has difficulty but the fact is the vast majority of people find it incredibly easy! If you practice the technique you are given and listen to your CD you should have no problems at all. 

Is this treatment suitable for everyone?

See the general FAQ for information about hypnotherapy and the medical conditions in which hypnosis is contraindicated. Other than those,  the only smokers who will not benefit from this approach are those having a background anxiety problem causing them to smoke. In this type of case, analytical therapy is indicated, which is a much longer procedure. It is necessary to find the cause of the anxiety and deal with that, as the smoking is a symptom of a deeper  problem. Failure to this will result in the therapy not working or worse still, the smoking habit being replaced by something else, such as eating! Feel free to contact me for more information.

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